Who Is Rosa Parks Rosa Parks Is Someone Who Grew Up Believing People

Who is Rosa Parks? Rosa Parks is someone who grew up believing people should be judged by the respect they have for themselves and others. (Le Blanc, 190) Rosa Parks is mostly known for standing up for herself and for other all other African Americans when she refused to go to the back of the bus to give up her seat for a white man. (Le Blanc, 190) When Rosa took a stand, she didn't do it to make her name go down in history. She did it because she believed in herself and she stood up for an injustice she thought was wrong. Rosa Parks is a courageous and very remarkable person. Rosa Parks was born in Tuskagee, Alabama. When she was a young child her parents separated. After her parents got divorced, she moved to Montgomery with her mom. (Le Blanc, 189) She grew up with an extended family that consisted of her maternal grandparents and Sylvester, her younger brother. (Le Blanc, 189) Rosa's mother was a school teacher and she was taught by her until age 11. (Celsi, 1) At age 11 she went to Montgomery Industrial School for Girls. It was an all black school. Everything in Montgomery was either ?blacks only? or ?whites only.? Though she found it humiliating, Parks became used to obeying segregation laws. (Celsi, 1) ?With her mother's help, Rosa was able to grow up proud of herself and other black people.? (Contemporary Black Biography, 190) By the time she reached the midpoint of her life, Rosa was no longer a stranger to white intimidation. (Le Blanc, 190) At the age of 20, Rosa married Raymond Parks, who was a barber. Rosa and Raymond had to keep steady jobs to support themselves. (Le Blanc, 190) Rosa hated the way of life. She had always dreamed of equality and freedom. (Stewart, 1) Although Rosa grew up with segregation, she turned out to be a very well rounded unique person many people can look up to. She was just a normal person with a normal life, but she did something that not many black people back then had the courage to do?she stood up for herself. In Rosa's spare time, she became active in the NAACP. She was also active in the Montgomery Voters League. (Le Blanc, 190) The Montgomery Voters League was a group that helped black people pass a special test so they could register to vote. (Le Blanc, 190) Rosa had been silently protesting segregation in her own quiet way over the years. For example, instead of riding up an elevator that said ?blacks only? she would take the stairs. (Le Blanc, 190) The most well known boycott is the Montgomery Bus Boycott. This was a boycott that took place in response to Rosa's arrest. Her arrest caused black people throughout Montgomery to refuse to ride buses. (Church, 393) The success of the Montgomery Bus Boycott encouraged a wave of massive demonstrations that swept across the South. (Church, 394) Rosa Parks has succeeded in establishing herself in history by what she did. She is one of the most honored and distinguished African Americans in our history. (Asante, 71) Rosa Parks stood didn't only stand up for herself, she stood up for racism. It must have been hard for her because not only was she an African American, she was also a woman, and back then things were much more difficult for women. Even though Rosa did something very courageous, some might say she isn't the best leader. Many leaders give speeches, lead demonstrations and write petitions. Rosa Parks didn't do any of these things. Other people were motivated to do these things because of her standing up for herself. (Asante, 71) The most important incident that happened in Rosa's life occurred on December 1, 1955 Rosa Parks was riding the bus home from work like she did every day. But that day had been especially tiring. (Le Blanc, 190) The bus was a constant irritation to black people. The front four rows were reserved for whites (and remained empty even when there were not enough white passengers to fill them). The back section, which was always very crowded, was for black passengers. In between there

Free Essays on Complimentary And Alternative Treatment For Lung Cancer

I have decided to do my internet search for complimentary and alternative treatments for lung cancer. I began my search by just typing â€Å"lung cancer treatment† in my MSN search box. I retrieved lots of information on the different types of treatment for cancer, including surgery, radiation, and chemotherapy. What surprised me the most about my search results were the incredible amount of websites displaying advertisements to have products that would â€Å"prevent or cure cancer†. One website in particular (researchmedicalgroup.com/CC/cancer.html), is an advertisement for a supplement containing Coral Calcium. The website claims that â€Å"the Okinawa culture does not get cancer†¦ they live to be 105 years old, have more energy, and look younger than most all cultures†. The supplement advertised is supposedly found abundantly in the food and water supply of the Okinawa culture. I find this website to be incredible because there is no research cited to su pport these findings. There is also no encouragement for anyone interested to discuss this treatment with their physician. The fine print at the end of the website does provide a disclaimer to the reader that the site is not meant to substitute for the advice of a physician. It also states that the findings have not been evaluated by the FDA. I used several different combinations of terms in my search engine and retrieved more websites that provided basic information on this condition and on the conventional methods of treatment. I also continued to find more advertisements for various products with various claims. I was surprised that a few of the largest and more credible organizations did not show up within the first 5 pages of my search results; for example, the American Cancer Society (cancer.org/docroot/home/index.asp ), and the American Lung Association (lungusa.org/site/pp.asp?c=dvLUK9O0E&b=22542 ). The American Cancer Society provides a we... Free Essays on Complimentary And Alternative Treatment For Lung Cancer Free Essays on Complimentary And Alternative Treatment For Lung Cancer I have decided to do my internet search for complimentary and alternative treatments for lung cancer. I began my search by just typing â€Å"lung cancer treatment† in my MSN search box. I retrieved lots of information on the different types of treatment for cancer, including surgery, radiation, and chemotherapy. What surprised me the most about my search results were the incredible amount of websites displaying advertisements to have products that would â€Å"prevent or cure cancer†. One website in particular (researchmedicalgroup.com/CC/cancer.html), is an advertisement for a supplement containing Coral Calcium. The website claims that â€Å"the Okinawa culture does not get cancer†¦ they live to be 105 years old, have more energy, and look younger than most all cultures†. The supplement advertised is supposedly found abundantly in the food and water supply of the Okinawa culture. I find this website to be incredible because there is no research cited to su pport these findings. There is also no encouragement for anyone interested to discuss this treatment with their physician. The fine print at the end of the website does provide a disclaimer to the reader that the site is not meant to substitute for the advice of a physician. It also states that the findings have not been evaluated by the FDA. I used several different combinations of terms in my search engine and retrieved more websites that provided basic information on this condition and on the conventional methods of treatment. I also continued to find more advertisements for various products with various claims. I was surprised that a few of the largest and more credible organizations did not show up within the first 5 pages of my search results; for example, the American Cancer Society (cancer.org/docroot/home/index.asp ), and the American Lung Association (lungusa.org/site/pp.asp?c=dvLUK9O0E&b=22542 ). The American Cancer Society provides a we...

MANAGING ACTIVITIES TO ACHIEVE RESULTS Essay Example | Topics and Well Written Essays - 1750 words

MANAGING ACTIVITIES TO ACHIEVE RESULTS - Essay Example The integration of standards of practice within the business processes can further enable the organisations to carefully abide by its principles and to ensure the protection of employees from different emerging and uncalled for circumstances (Verlag, n.d.). Emphasizing the different aspects of standardisation processes and their significances within the business practices, the primary purpose of this report is to critically analyse and address the key issues identified in the case study of Sutton Chemicals Ltd. In this regard, the discussion of this report would principally focus on the significances and the roles of standardisation in Sutton Chemicals. Moreover, the report would also examine the health and safety issues at Sutton Chemicals and provide adequate measures to ensure that the company complies with the Health and Safety at Work Act 1974 and its various subsequent regulations. ... has been recognised as a growing organisation which produces specialist chemicals. The organisation is located in Sutton Coldfield within the northern outskirts of Birmingham. However, it has also been recognised from the case scenario that the organisation has faced significant challenges in its operational processes due to the lack of managerial roles of the hierarchies and inadequate standards within the chemical plant. In relation to the principles underneath ISO14001, it has been recognised that the set of principles significantly facilitate the concerned authorities to avail substantial benefits to obtain competitive position in the marketplace (Verlag, n.d.). In this regard, the major beneficial aspects that can be derived from the integration of ISO14001 by Sutton Chemicals have been provided in the following discussion: Performance Improvement The inclusion of ISO14001 can significantly improve the performance of each group of members within Sutton Chemicals. The designated principles stated under the ISO14001 can empower investment portfolio of the organisation in terms of developing its Research and Development (R&D) segment. In this context, the standardisation process of developing R&D can further facilitate the employees to increase their productivity within a stipulated time. Moreover, the process can further motivate the workers due to the incorporation of a range of incentive initiatives within the standardisation guidelines including appropriate wage structure, adequate safety measures for the employees along with other beneficial factors that tend to encourage them to improve their performance in different chemical production operations of Sutton Chemicals

Italy Too Big to Fail and Too Big to Bail Essay

Italy Too Big to Fail and Too Big to Bail - Essay Example The huge economic deficit resulted in the restructuring of their debts. .The deficit could have reduced by austerity measures in former years, without considerably affecting the GDP. Lack of such foresight in fiscal matters has brought about the present crisis in countries like Greece, Ireland and Portugal. -Italy is a developed industrial country that arose rose from a sound agricultural background prevalent in the earlier years. Over the years,it had emerged into a developed industrial economy that was enviable even to superpowers like Germany and Greece. The debt crisis prevalent in in countries like Greece, Italy and Portugal the proved to be contagious to Italy also. During the second week of September 2011, Italy the third largest economy in the Euro zone plunged in to a debt crisis of slow growth in GDP and high debt. Italy has more than $1 trillion government debt which is in a high proportion compared to the total national output of $1.2 trillion. In this article, the author explores the present trend of higher rate of yielding of bonds that put the economy in such a serious condition necessitating to raise new bonds or to approach other financial institutions for a bail . The investors found it too risky to maintain their deposit in such a state of fiscal affairs. There was clear evidence of illiquidity in the financial market causing threat to investors. Italy’s economy is in a risky position now. In a regular circumstance, during the period of financial crisis in Eurozone countries, it is European Central Bank that takes the emergency measures to help the countries to overcome the crisis. crisis. However, with Italy, it is a very though task for both European central bank and for International monetary fund to bail out Italy. Very vigilant and highly expertise fiscal management is the need of the time. Prime concern is to be given to maintain faith in the investorsA budget management plan that does not affect the growth rate of the economy and restructure the debt is necessary. Italy is a huge economy and hence, any calamity can worsen the condition of its surrounding economies in the European Union. In Europe, economies of most of the other nations are also not in an enviable condition. Such a situation will also affect world economy. In this context, it will be helpful to examine the successful measures taken by governments such as Canada, Sweden, and Brazil etc where such negative signs of financial recession appeared in the earlier years. Italy can definitely overcome this situation, but once the control is destroyed a coming back will not be possible because the entire Eurozone as a whole would have been put into such a serious situation that is too difficult to manage. The author of the article tries to view the situation from the US perspective and the critical question that he raises is whether the US financial authorities have seriously taken into account the European experience in the debt crisis. However, recent developments in US economy have revealed that the US Treasury Department and White House has been paying rapt attention over economies all over the globe. The United States stands ready to help Europe with its debt crisis. Recently, in a meeting at white house, President Obama expressed his readiness to help the European Union in the present financial crisis. However, he has not put f orward any definite measures in

Informatin systems in business Assignment Example | Topics and Well Written Essays - 3000 words

Informatin systems in business - Assignment Example The results provide an exploratory factor analysis of UTAUT model, demonstrating reliability and validity of the scales of the stated constructs, confirming if the model is a valuable measurement tool for evaluating the users’ intention of use of smartphones. Background to the study Controversies have come up lately over which smartphone is the best to use. Depending on the purpose that one would like to put his smartphone into, preferences are different for different people. According to the article, Blackberry versus iPhone: Which is better for business users? Articles by Hunter Skipworth (2010), show that businessmen have favored Blackberry for long very an iPhone. However, it is clear that the Apple has made an effort to introduce an enterprise feature which is more likely to make it the favorite for many whose attitude is futurists. With iPhone gaining stability due to its fast software update, Blackberry too has its own outstanding merits that make it marketable still. I t is for these and many more reasons that this study was done to analyze the factors determining intention of use of a particular smartphone and not the other one. ... Various major features of Smart phones were investigated to come up with conclusive factors about what really is the key influence of people’s intentions to use smart phones. These features include the keyboards, speed, screen sizes and resolutions software updates, hardware simplicity, battery life, screen type and many more. The questions of study considered are: 1. What makes a certain smart phone the preference for many? 2. What is the difference in intentions and actual usage of different smart phones? 3. How do these intentions relate with 1 above? UTAUT Model Development This study is to illustrate that the Unified Theory of Acceptance and use of Technology (UTAUT) model captures the factors impacting upon the intention and actuality of the use of smart phones. Its aim is to explain users’ intentions to choose and use a certain information system and the factors that affect the usage intentions. It proves the general factual and theoretical basis for understandin g a users’ attitude and acceptance of using an information system. People always have a certain attitude towards a new technology based on factors like experiences, routines, and even .habits (Bandura, 1986). Fig1: The UTAUT model. Source: Taylor & Todd, 1995. The model was developed by reviewing constructs of eight models that had been used to explain behavior of using Information Systems and Technology. These eight constructs that were consolidated are; Theory of Reasoned Action(TRA) (Fishbein & Ajzen, 1975) and Technology Acceptance Model (TAM) ),Motivational Model (MM) ) (Davis et al.,1992), the Theory of Planned Behavior (TPB), a combined theory of planned behavior/technology acceptance model, Social Cognitive Theory, Innovation

A History Of The Netflix Strategy

A History Of The Netflix Strategy In 1997, Reed Hastings, along with partners Marc Randolph and Mitch Lowe, was inspired to develop one of the most successful bricks and mortar businesses to date, when a frustrating situation exposed the need to create a lucrative e-commerce business, requiring many of the same basic components as a traditional business, including a cohesive business model, compelling marketing plan, and strong implementation strategy. It was the video rental late fee that motivated Reed Hastings to develop Netflix.com.  [1]  Advances in technology, adaptation of DVD media over VHS, and an unmet consumer demand is responsible for the successful launch of Hastings vision, which has undergone several strategy shifts similar to other innovative start-up companies that begin with a simple vision. Changes in focus or direction have continued to assure that the company remains dominant in the movie rental industry, using a strong business strategy and a cohesive implementation plan that have increased the odds of their success in the market. Hastings began his business by declaring a simple yet effective mission statement, our appeal and success are built on the most expansive selection of DVDs; an easy way to choose movies; and fast, free delivery.  [2]  The business strategy for Netflix has evolved to satisfy new market opportunities, although the original concept has remained the same, making the companys business model the perfect business model from which all eBusinesses could learn, regardless of the slow adoption by the internet user community. To translate market opportunity to business opportunity, Hastings follows the seven-step framework to create the original company and continued to leverage the individual steps to re-evaluate the companys position in a changing market. . There are four key environments to consider when analyzing a market opportunity-customers, company, technology, and competition.  [3]  The overlapping areas of these key environments would represent the market opportunity area for a business. The first of the seven step process identified the unmet or underserved customer needs by Reed Hastings, being a customer himself. He was able to draw upon his personal experience to establish the opportunity nucleus of the company that stemmed mostly from processes dictated by traditional video rental businesses. The bricks and mortar movie rental companies had generally established methods and policies regarding video rentals, late fees, and membership rules that, according to Hastings, would have no reason to change without external competition. Following the problem recognition step, Netflix identified its target market by grouping customers into segments, referred to as the distinction between must-have and nice-to-have customers.  [4]  For Netflix, this includes identifying customers using geographic, demographic, and behavioural segmentation approaches, with the target audience expanding beyond the regions and primary market areas that typically define traditional brick-and-mortar businesses. In this type of business, the target audience is bound by technology rather than geography, giving Netflix the competitive advantage it needed to begin as a business by utilizing an Internet-based system that allowed a user to find movie titles, making it easier than strolling the aisles of a video rental store. The entire supply-chain of the Netflix mail-order fulfillment system is more desirable than issues surrounding weather, store hours, and drop boxes common to most bricks and mortar movie rental businesses. Step four of the seven-step process involved assessing the resources necessary to deliver the benefits of the product to the consumer for Netflix as a company, and step five required an in-depth assessment of the technology required to deliver the product to the end-user, and the impact of these new technologies externally as the technologies used in 1997 were primitive to present-day technologies. As a positioning strategy for the future, Netflix was able to incorporate Broadband technology as a part of its product delivery system and distribution strategy as it is commonplace today, making the online users experience many times better than before. Step six of the market opportunity framework involved distilling the opportunity into concrete terms, before the final step of justifying the companys position in the market and identifying the overlapping areas of the four key environments mentioned earlier that represent the market opportunity area for Netflix. The online experience that Netflix provides to its consumer rivals the competition and is a part of its differentiation strategy in the market. The Netflix market position boasts an easier way to choose movies, fast and free shipping, and no late fees or due dates  [5]  , unique to the company in terms of its product and delivery. In addition to following the movie rental membership models of other businesses, Netflix expanded the scope of their offering to include several levels of membership and created an online community where member could contribute by offering and sharing reviews as a part of its promotion strategy. Today, this online business model that differentiates the product by creating an experience for the user has become a beacon for other businesses to follow.  [6]   Netflix follows best practices across 7Cs-context, commerce, connection, communication, content, community, and customization as its product, promotion and distribution strategy.  [7]  The context of Netflix site follows basic rules for ease of use and navigation standards for the web, and uses a clean, uncluttered design to present an online movie rental experience that is unique for its users. The color scheme and graphic elements also remain true to the corporate brand image of the company. Its commerce capability is limited only by its business model, where members spend the majority of their time within the areas of the Netflix website that offers movie reviews and search capabilities, as the only transactions are one-time enrolments and subscriptions to the monthly service. Members only revisit the commerce section if a subscription needs to be changed since all other transactions are automatic and recurring. The connection design element is not used on the Netflix member s ite as the Netflix website does not offer any external links. However, in the non-member and public areas within the website, Netflix offers external links to the websites of major publications, well-known critics, and other movie review sites. Netflix banner ads that are found on many popular sites, link each banner ad to the Netflix main page. Netflix has also mastered the challenges associated with integrating their website and other communication channels. As an example, each time a movie is returned, the member receives an email, asking them to review the movie and offer additional comments if desired. Periodically, the member receives an email asking for information regarding the timing and condition of a DVD once it is delivered. This information is then used to monitor the quality of service of the fulfillment centers. The Netflix website content consists mostly of movie imagery, descriptions and storylines, and member posted reviews. A non-member is presented with content d esigned to encourage enrolment, whereas the member community enjoys a user-specific experience, where movie titles are presented to each member that are relevant to his or her likes and dislikes, based on individual movie reviews. The content also includes static information regarding the Netflix organization, its affiliates, career listings, and social networking links. Additionally, Netflix provides a robust community design element to their site, where members are invited to participate in reviews, forums, and blogs. The tell-a-friend option creates a viral element useful in word-of-mouse marketing, but falls short of providing functionality that allows member-to-member communication. Movie ratings provided by the users are real-time, whereas the written reviews are moderated before posting live to the site. Lastly, customization features include allowing every member to manage his or her own personal movie queue. Much like a playlist, the Netflix queue is used to control and man age the titles and order that the movies should be delivered to the member. The site uses this customization element to provide a member-specific experience to the user. Every member also receives an interactive list of movie titles that can be added to their playlist as another customization feature, after analyzing the members previously watched movies and the associated ratings provide enough information to create a suggested playlist. Netflix uses several communication strategies as its promotion strategy for prospecting and acquiring new members. Of the four categories of communication which are direct, personalized, mass marketing, and general approaches, the company relies mostly on the general approach of banner ads, email, and viral marketing. Members opt-in to receive special notices, offers, and incentives.  [8]  Netflix also uses banner advertising to direct traffic from sites with a similar audience demographic as their current target market. As its new pricing strategy, Netflix split its pricing model into two options. The first one continued with the old model where customers get unlimited streaming along with DVD-rentals, and also added a new option where customers get unlimited movie streaming without the option of DVD-rental. The unlimited streaming only option, which is clearly Netflixs preferred method of delivering TV shows and movies, costs $7.99 per month. The unlimited streaming with DVD-rental costs between $9.99 to $41.99 per month, depending on the number of DVDs rented. The old pricing model started at $9.99 per month, so the new streaming only option represents a $2.00 monthly decrease.

Essay --

The Great Depression was an economic problem in North America, Europe, and other industrialized countries around the world that began in 1929 and lasted until 1939. It was the longest and most stressing depression ever. The U.S. economy had gone into a depression six months earlier, but the Great Depression had begun with a breakdown of stock-market prices on the New York Stock Exchange in October 1929. The next three years stock prices in the United States had continued to drop, until 1932 it had dropped to about 20% of its value. Other than messing up thousands of individual investors, the decline in the value of good banks and other financial facilities went bad. Many banks were constantly forced to hide their debts, and that’s why by 1933, 11,000 of the United States 25,000 banks had failed. The failure of so many banks was because of the lack of confidence the economy had, which had led to too much reduced of spending and demanding money. This was constantly dropping, and unemployment began rising. By 1932, U.S. manufacturing had dropped to 54% of its money, and unemployment had gone up to between 12 and 15 million workers. The Great Depression began in the United States, but then had turned into a worldwide economic problem. The United States was trying to come out from the depression as the main one in the depression. National economies had been weakened by the depression itself, but by war debts in Germany and other defeated nations to. So once the American economy had dropped and the money of American investments to Europe was gone, the depression had become worst than nations that were mostly in debt to the United States, Germany and Great Britain. In Germany, unemployment began to raise high in 1929, and by 1932. It ... ...ing completely out of reserves making it harder to purchase stocks and bonds to improve their businesses. The Great Depression ended as nations went up on their production of war materials at the beginning of World War II. This had made production better, made more jobs, and put a bunch of money back into business so that the economy would be better again. What I have learned through this research paper is that the economy will never be perfect. It does not matter how many polices the government makes, people will be people and continue to spend money in ways that could affect the economy. Majority of people require loans today since we have wants and needs in order to live. I do not believe the US economy would ever go back to the times of the Depression since more people have jobs today, there is not one central bank anymore and having a better economic system. Essay -- The Great Depression was an economic problem in North America, Europe, and other industrialized countries around the world that began in 1929 and lasted until 1939. It was the longest and most stressing depression ever. The U.S. economy had gone into a depression six months earlier, but the Great Depression had begun with a breakdown of stock-market prices on the New York Stock Exchange in October 1929. The next three years stock prices in the United States had continued to drop, until 1932 it had dropped to about 20% of its value. Other than messing up thousands of individual investors, the decline in the value of good banks and other financial facilities went bad. Many banks were constantly forced to hide their debts, and that’s why by 1933, 11,000 of the United States 25,000 banks had failed. The failure of so many banks was because of the lack of confidence the economy had, which had led to too much reduced of spending and demanding money. This was constantly dropping, and unemployment began rising. By 1932, U.S. manufacturing had dropped to 54% of its money, and unemployment had gone up to between 12 and 15 million workers. The Great Depression began in the United States, but then had turned into a worldwide economic problem. The United States was trying to come out from the depression as the main one in the depression. National economies had been weakened by the depression itself, but by war debts in Germany and other defeated nations to. So once the American economy had dropped and the money of American investments to Europe was gone, the depression had become worst than nations that were mostly in debt to the United States, Germany and Great Britain. In Germany, unemployment began to raise high in 1929, and by 1932. It ... ...ing completely out of reserves making it harder to purchase stocks and bonds to improve their businesses. The Great Depression ended as nations went up on their production of war materials at the beginning of World War II. This had made production better, made more jobs, and put a bunch of money back into business so that the economy would be better again. What I have learned through this research paper is that the economy will never be perfect. It does not matter how many polices the government makes, people will be people and continue to spend money in ways that could affect the economy. Majority of people require loans today since we have wants and needs in order to live. I do not believe the US economy would ever go back to the times of the Depression since more people have jobs today, there is not one central bank anymore and having a better economic system.